Creative agencies as partners for innovation

In some minds, the creative agency is still the partner only for colourful pictures and paintings. But nowadays these branch is a lot more. When it comes to creativity and creating new campaign ideas, the same skills are needed, that are necessary for the creation of innovative strategies, product ideas or excellent programming skills. To…

Health 2.0 Barcelona – my personal event summary

Okay, this was my first time at „Health 2.0“ in Barcelona and I’d like to share some impressions and a short personal summary with you. Day 1 (update will follow soon) Health 2.0 Trends around the world Co-chairman Matthew Holt and International Director Pascal Lardier kick off the 7th annual Health 2.0 event at the…

Comprix Healthcare Award 2016

Friday 29th of April was the evening of the Comprix 2016 Healthcare Award. „Comprix Heroes 2016“ was the motto and several hundred people joined the event to see who made the most creative and/or innovative healthcare marketing projects during the last year. There were lots of nice cases and great ideas but I picked the…

Virtual Reality has a big future in healthcare.

Virtual Reality is still one of the major topics when it comes to innovation. Since the acquisition of Oculus VR by Facebook, speculations about value and potential of VR are massively growing. Almost all companies developing interesting VR or AR technology have their roots in the US. The ones who have own technology or may set…

Exponential Medicine 2015 – The complete summary

Exponential Medicine 2015 was in Hotel Del, San Diego from 9th to 12th of November.  The following summary gives a good impression about what happened at #xMed. Day 1 Okay, day 1 was already flashing… I expected a lot and I was not disappointed! Let me share some impressions with you. After an intro of…

Exponential Medicine 2015 – Day 2

Day 2 After a spectacular first day, the second day here at the Del in San Diego was also very interesting but not as flashing as the first one. I am very sorry to say so, but some informations were more “classic” than the hotel. Cloud-Computing is no new thing, thats why some of the presentations…

Exponential Medicine 2015 – Day 3 – Including MEDy award

Third day at Exponential Medicine here in San Diego was really amazing! Wow! After my little disappointment about the second day, they made clear that there is still a lot of amazing input available. Paul Roben started to talk about Lyme microbiome studies and bacterial cells inside our body. A very intereting graphic he showed, was that immunity…

Singularity University – Exponential Medicine 2015 – Day 1

Okay, day 1 was already flashing… I expected a lot and I was not disappointed! Let me share some impressions with you. After an intro of Will Weisman (Executive Director) and Daniel Kraft (Chair of Medicine) about companies and initiatives like “Uber Health”, Sentrian or Lark, Rob Nail (CEO of Singularity University) held a speech about different…

Innovation Lab @ Exponential Medicine

AMBIOTEX   BEYOND VERBAL   BLOOMER CARE ANGEL CLOUD DX EPHARMIX EYECARROT   FIRST DERM LIFEQ MEDICAL REALITIES   METAMASON   MIROCULUS OPEN HEALTH NETWORK   ORIG3N   QURASENSE SENSE.LY UNIVERSAL DX WELLOPP   X2AI   ZEST HEALTH CAPTUREPROOF   CARECONNECTOR DANCE 4 HEALING   EKO   FRUIT STREET HEALTH HEALTHLOOP   HEALTHTECH WOMEN  …

Science Hack Day Berlin 2015 – Best Health Hack

This weekend was Science Hack Day Berlin 2015 (http://berlin.sciencehackday.org) and PEIX_digital (www.peix.de) was able to support the event. I was there as a judge for the category “Best Health Hack” and it was very interesting to see what the teams produced in only 48 hours. Best Health Hack to the jury was the “Artificial Muscle” from an international…